B2B content that creates value for decision-makers. Conversion-focused copy that wins customers.
Beyond Star Ratings: The Quality-Revenue Link
AMC Health tasked me with converting a pre-recorded webinar into a polished, well-structured, high-value marketing white paper.
Best Practices for Building Sustainable Digital Products
Took a prepared brief with input from subject matter experts and produced a B2B blog post featuring recent research from authoritative sources.
Moving On-Premise Contact Center
Communications to the Cloud
Helped a client in the contact center/customer service space turn raw material into a compelling before/after narrative.
Ecommerce Conversion Landing Page
Research, wrote, and structured a conversion-oriented landing page for an ecommerce product.
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